The Information Architecture Institute
A conference on designing
complex information spaces of all kinds.
New York City, October 4 and 5, 2007

Welcome to IDEA 2007

IDEA stands for Information: Design, Experience, Access

IDEA Vision Statement

Throughout their days, people are engaging with complex information to manage their lives.

And designers now realize that information isn't simply this stuff you find - the appropriate presentation of information helps people make sense of the world around them.

This conference addresses issues of design for an always-on, always-connected world. Where "cyberspace" is a meaningless term because the online and offline worlds cannot be made distinct. Where physical spaces are so complex that detailed wayfinding is necessary to navigate them. Where work processes have become so involved, and so digitized, that we need new processes to manage those processes.

This conference brings together people who are addressing these challenges head on. Speakers from a variety of backgrounds will discuss designing complex information spaces in the physical and virtual worlds.

IDEA 2007 will also host a pre-conference event that will offer hands-on training to teach methods for gathering, organizing, and diagramming domain knowledge for interaction & services design. The event will take place Wednesday, October 3, 2007 and will be limited to the first 50 registrants.

Read about the IDEA 2006 conference in Seattle.

Register for the Event!

Register for the Event!

Featured work of IDEA 2007 Speakers

Michael Wesch
Wesch is launching the Digital Ethnography working group at Kansas State University to examine the impacts of digital technology on human interaction. The first outcome of this work was a short video called "Web 2.0 ... The Machine is Us/ing Us." The video was released on YouTube on January 31, 2007, and quickly became the most popular video in the blogosphere and the #1 featured YouTube video on February 7, 2007.

View the entire Program.

Our Sponsor:

Avenue A Razorfish